Jaganathan E · Design Manager, Revel Design Studio

UX design leadership for the AI era

I have spent 15+ years building design teams and products that grow business. Today I lead AI-first design for Fortune 500 clients, from the first proof of concept to a working MVP.

Lynk, acquired by Swiggy
Insta
mart
Inventory and routing tools I designed
Revel Design Studio
30–40%
Shorter design workflows with AI tools
Experience
15+
Years in UX and product design
Since Jan 2024
20+
AI-first POCs and MVPs shipped
Charitable Impact
50%
Faster developer handoff after MUI migration
Xpressbees
0→1
Built the in-house design team

Design work that won partnerships and an acquisition.

  • MSMicrosoft
  • HPHP
  • COCostco
  • NANetApp
  • SWSwiggy
  • IGInfogain
  • XBXpressbees
  • BBBankBazaar
  • HCHCL
  • 20+ POCs and MVPs

Projects that moved the business.

Four pieces of work, each tied to a result. Full visual case studies are on my Behance profile.

  • Logistics
  • FMCG
  • B2C / B2B
  • Operations tools

Swiggy Instamart operations toolset

At Lynk I designed the inventory management, routing and warehouse fulfilment tools that Swiggy later used for Instamart. They were the main reason Swiggy acquired Lynk.

  • AcquiredSwiggy bought Lynk to power hyper-local commerce
  • Fewer errorsRouting and inventory tools cut fulfilment mistakes and improved driver efficiency
  • Led 3Managed three designers through the acquisition and integration
  • AI workflows
  • Fortune 500
  • POC and MVP

20+ AI-first POCs and MVPs

At Revel Design Studio, an Infogain company, I lead rapid AI-first prototypes for global clients. Wireframe.io and UXpilot AI are part of how the team moves from idea to a testable design.

  • Multi-millionDollar wins with Microsoft, HP, Costco and NetApp
  • 30–40%Shorter end-to-end design workflows
  • Design businessI own project budgeting and resource allocation for high-stakes accounts
  • Design system
  • MUI
  • Cross-device

MUI migration for Charitable Impact

I am leading the move of the Charitable Impact platform to an enterprise MUI design system, so every screen behaves the same on any device and developers get what they need faster.

  • 50%Faster handoff from design to developers
  • 100%Consistent documentation across global workstreams, automated with Claude AI
  • Logistics
  • Transport
  • Web and mobile

Xpressbees platform revamp and design team

I redesigned the web and mobile platforms after deep user research, and set up the company's first internal design department from hiring to growth plans.

  • 0→1Recruited, onboarded and grew the design team
  • ScalableCreated the design system and UX strategy the products now build on

See visual case studies on Behance

What I lead, from strategy to handoff.

Select a row to see the skills behind it.

  • Resource allocation
  • Project budgeting
  • Stakeholder alignment
  • Team mentorship
  • Recruitment and onboarding
  • AI-first product strategy
  • Rapid POC development
  • Workflow automation
  • UXpilot AI
  • wireframe.io
  • Lean UX
  • Agile methodology
  • Dev-handoff optimisation
  • Documentation with Claude AI
  • Enterprise design systems (MUI)
  • MUI migration
  • Cross-device consistency
  • UX research integration
  • Field research
  • Google Analytics
  • Hotjar
  • UserTesting
  • Certified Usability Analyst (HFI)

Results in numbers.

15+

years of UX and product design

20+

AI-first POCs and MVPs behind major partnership wins

40%

less design debt with AI-accelerated workflows, at best

50%

faster developer handoff on the MUI migration

Where I have led design.

From web designer in 2009 to Design Manager running a design business today.

RD

Revel Design Studio

Design Manager
An Infogain company · Business consulting and global services
  • AI-driven efficiency. Cut end-to-end workflows by 30–40% with wireframe.io and UXpilot AI.
  • Business growth. Led 20+ AI-first POCs and MVPs that helped win deals with Microsoft, HP, Costco and NetApp.
  • Operations. Manage the design business, including budgeting and resource allocation.
  • Technical vision. Leading the MUI migration for the Charitable Impact platform.
XB

Xpressbees

Lead UX Designer
Logistics · Transport
  • Platform revamp. Redesigned web and mobile platforms after deep user research.
  • Team foundation. Set up the internal design department, from recruitment to professional growth.
  • Scalable strategy. Established the design system and UX strategy.
LY

Lynk

Lead Product Designer
Acquired by Swiggy · Logistics · FMCG · B2C / B2B
  • Acquisition impact. Designed the inventory, routing and warehouse fulfilment tools behind Swiggy Instamart.
  • Data-driven. Used Google Analytics and field research with delivery partners to rebuild the partner app and improve delivery success rates.
  • Leadership. Managed a team of three designers.
CVCoviam
Senior UX Designer · 2016–2019

Led UX for the PeopleHum HRMS platform and introduced lean UX and research practices.

ENentomo
UX Designer · 2016

Led UX for the KPI platform and introduced a design system and research practices.

BBBankBazaar
UX Designer · 2014–2016
HCHCL
UI Designer · 2013–2014
IVI-Velozity
UI Designer · 2011–2012
TJTejassys
Web Designer · 2009–2011

Tools I work with.

AI
UXpilotFigJam AIwireframe.ioGeminiChatGPTClaude
Design
FigmaSketchAdobe XDMiroFramerZeplin
Research
Google AnalyticsHotjarUserTesting
Project
JiraConfluenceNotionTeamsSlack
Domains
LogisticsFMCGeCommerceSaaSFintechAR/VRHRTech

Mentoring the next designers.

Designerrs Academy

Mentoring students in UX and UI from scratch.

Jun 2023 – Now

UMO Design School

Mentored Team Hakuna Matata at DXS22.

Jul 2022 – Aug 2022
Certified Usability AnalystHuman Factors International · Dec 2018
MA, Mass Communication and JournalismAlagappa University · 2021–2023
B.Sc Visual CommunicationUniversity of Madras · 2006–2009
LanguagesEnglish (professional), Tamil (native)

Questions you might have.

I run the design business at Revel Design Studio. That means budgeting projects, allocating people to high-stakes accounts, aligning stakeholders, and leading rapid AI-first POCs and MVPs for global clients.

I use wireframe.io and UXpilot AI to move from idea to wireframe faster, which has cut end-to-end workflows by 30–40%. I also use Claude AI to write and automate design system documentation.

Yes. At Xpressbees I set up the internal design department, including recruitment, onboarding and professional growth, along with the design system and UX strategy. At Lynk I managed a team of three designers.

Logistics, FMCG, eCommerce, SaaS, fintech, AR/VR and HR tech, for both startups and Fortune 500 companies.

Yes. I mentor UX and UI learners at Designerrs Academy and previously mentored a team at UMO Design School.

Email me at Jaganathanux@gmail.com or message me on LinkedIn. Tell me what you are building and where design is stuck.

Let's build something worth designing.

Jaganathanux@gmail.com

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